Advice for the Cheval Residences website

 

 

BOOKING :

 

- Unable to book in the home page : fundamental to create a link in order to book directly

 

- Unable to book directly on line : "reservation enquiry" only : too long for the customer and not intuitive/ put a "book now" tab/button on the home page with the :

• Dates
• Tariff for the stay
• Offers
• Criteria

 

- Same thing for the mobile app : it has to be possible to book even on your smartphone

 

- Make it possible to click on each "hot-air balloon" to get on each residence page instead of on the tab " your London residences"

 

- Make a page for each residence with all the information as the "neighborhood"& "the plan your stay" tabs + a link for the blog

 

COMMUNICATION :

 

- No phone number directly (!!) : too much time spend on looking for it

 

- More option to reach them : Skype for example

 

- Put a "call me back" button to make it easier for the customer to get more information

 

- Too much links to see more details on all the subjects

 

- Video : too hard to find

 

- Improve the social media & make it more visible for the customer. Need more contents, video and so on.

 

COMMERCIAL :

 

- Put the promotion on the home page in order to "push" the booking process

 

- Infographic

 

- Not enough photos : too much text. Put more photos/rotation of properties

 

==> Too much sections structurally speaking : everything need to be visible in the home page

The navigation is not intuitive